Launching in MENA best practices Pt1
Looking to expand your business/services in the MENA region? Have a great solution/product currently yet, not sure how to best launch it in this region? Looking to test the market and find a lean way to grow your business here? Here are a few tips to consider:
How to invest your marketing budget as a star-up?
As a start-up most businesses need to carefully manage their budgets and make sure everything they put in has a return of investment. Having said that a lot of businesses exhaust their marketing budget on the wrong media channels in the first year of business. Let’s sit down and see why and how to solve that.